We are joined by the UX/UI designer and marketplace growth specialist, Bec Faye, for an insightful webinar. Bec is specialized in helping online marketplaces achieve top user experience and build the best possible platform for their users.

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Feel you’ve checked all boxes for building marketplace trust, yet see little results? Chances are you have trust-building features in place, but not managing to visually present them for your users.

The UX design of your marketplace may be where you find the answer.

If your users don’t perceive your site as trustworthy, you need to consider why that message doesn’t come across. Throughout the user journey, both buyer and seller, it’s up to you to ensure your marketplace is designed to permeate trust.

We invited UX/UI designer, and marketplace consultant, Bec Faye, to help make sense of how UX design can improve trust in your online marketplace.

In this webinar you’ll learn:

Written by

Bec Faye

Marketplace Optimisation & Growth Specialist (UX / CX / Product) MarketplacePlaybook.com

Bec Faye is a Marketplace Optimisation & Growth Specialist (UX / CX / Product), with 11+ years experience in UX/CX/Product Design & Optimisation, including the last 4 years focused purely on marketplaces.

As a marketplace consultant, Bec works closely with founders, product and growth teams to increase conversion, engagement and retention rates through her specifically formulated Marketplace Optimisation Program and Marketplace Framework.

Bec loves running workshops with marketplace teams, especially when they are hit by a ‘Eureka!’ moment that changes everything!

She regularly runs ‘The 8 Pillars of Marketplace Success’ Online Masterclass to introduce marketplace entrepreneurs to a new way of thinking about their marketplace and it’s growth and is about to launch the ‘Two Sides Squared’ Podcast, a podcast designed to dive deep into strategies of exponential marketplace growth.

Emil Andersson

Marketing Manager at Besedo

Emil joined Besedo in 2017 and has since brought his can-do spirit, hard work ethics and marketing expertise to the team.

Emil’s education and expertise lay within the marketing field, but his true passion is to contribute to great user experiences, whether it’s through online or offline interactions. Making him a great fit in the Besedo family.

Prior to his current role, Emil was working in the architecture and design industry with B2B marketing and Business Development in APAC.

Growth hacking is a term that’s thrown around a lot. Everyone wants to get onboard, but what does growth hacking actually mean when it comes to online marketplaces? How do you get started with growth hacking and how do you apply the technique if you’re not a start up.

Manfredi Sassoli will share insights and tips gained from years of experience working with growth for marketplaces and sharing economy platforms specifically.

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In this webinar we will cover:

Written by

Bec Faye

Marketplace Optimisation & Growth Specialist (UX / CX / Product) MarketplacePlaybook.com

Bec Faye is a Marketplace Optimisation & Growth Specialist (UX / CX / Product), with 11+ years experience in UX/CX/Product Design & Optimisation, including the last 4 years focused purely on marketplaces.

As a marketplace consultant, Bec works closely with founders, product and growth teams to increase conversion, engagement and retention rates through her specifically formulated Marketplace Optimisation Program and Marketplace Framework.

Bec loves running workshops with marketplace teams, especially when they are hit by a ‘Eureka!’ moment that changes everything!

She regularly runs ‘The 8 Pillars of Marketplace Success’ Online Masterclass to introduce marketplace entrepreneurs to a new way of thinking about their marketplace and it’s growth and is about to launch the ‘Two Sides Squared’ Podcast, a podcast designed to dive deep into strategies of exponential marketplace growth.

Emil Andersson

Marketing Manager at Besedo

Emil joined Besedo in 2017 and has since brought his can-do spirit, hard work ethics and marketing expertise to the team.

Emil’s education and expertise lay within the marketing field, but his true passion is to contribute to great user experiences, whether it’s through online or offline interactions. Making him a great fit in the Besedo family.

Prior to his current role, Emil was working in the architecture and design industry with B2B marketing and Business Development in APAC.

Watch the webinar with Oliver Winberg, SEO expert and former SEO Manager at Junk Mail Media Group, and get actionable tips on how you can improve your online marketplace’s SEO.

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There are many resources about SEO optimization, but most are very general.

Online marketplaces are a niche area and as with other challenges faced by dual-sided marketplaces, optimizing them for SEO requires a unique approach.

Don’t waste your time on generic SEO strategies, learn from someone who has built and applied best practices for SEO for a successful online marketplace.

In this webinar you will learn

Written by

Bec Faye

Marketplace Optimisation & Growth Specialist (UX / CX / Product) MarketplacePlaybook.com

Bec Faye is a Marketplace Optimisation & Growth Specialist (UX / CX / Product), with 11+ years experience in UX/CX/Product Design & Optimisation, including the last 4 years focused purely on marketplaces.

As a marketplace consultant, Bec works closely with founders, product and growth teams to increase conversion, engagement and retention rates through her specifically formulated Marketplace Optimisation Program and Marketplace Framework.

Bec loves running workshops with marketplace teams, especially when they are hit by a ‘Eureka!’ moment that changes everything!

She regularly runs ‘The 8 Pillars of Marketplace Success’ Online Masterclass to introduce marketplace entrepreneurs to a new way of thinking about their marketplace and it’s growth and is about to launch the ‘Two Sides Squared’ Podcast, a podcast designed to dive deep into strategies of exponential marketplace growth.

Emil Andersson

Marketing Manager at Besedo

Emil joined Besedo in 2017 and has since brought his can-do spirit, hard work ethics and marketing expertise to the team.

Emil’s education and expertise lay within the marketing field, but his true passion is to contribute to great user experiences, whether it’s through online or offline interactions. Making him a great fit in the Besedo family.

Prior to his current role, Emil was working in the architecture and design industry with B2B marketing and Business Development in APAC.

Together with Steven Baker, former director of FTC, we dive into the issue of romance scams, what AI can do to help prevent it right now and what romance scams will look like in the future.

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Fake profiles and romance scams have been an issue since the beginning of online dating. In 2017, US$ 19 061 703 has been lost to romance and dating scammers. Keeping users safe is a continuous arms race as scammers adopt new strategies and tech in their schemes.

How can we fight back and ensure the safety of our users?

Tune in when Besedo CEO, Patrik Frisk, and former Director of FTC, Steven Baker, discuss current and future dating scam trends and how to prevent them.

In this webinar you will learn

Written by

Bec Faye

Marketplace Optimisation & Growth Specialist (UX / CX / Product) MarketplacePlaybook.com

Bec Faye is a Marketplace Optimisation & Growth Specialist (UX / CX / Product), with 11+ years experience in UX/CX/Product Design & Optimisation, including the last 4 years focused purely on marketplaces.

As a marketplace consultant, Bec works closely with founders, product and growth teams to increase conversion, engagement and retention rates through her specifically formulated Marketplace Optimisation Program and Marketplace Framework.

Bec loves running workshops with marketplace teams, especially when they are hit by a ‘Eureka!’ moment that changes everything!

She regularly runs ‘The 8 Pillars of Marketplace Success’ Online Masterclass to introduce marketplace entrepreneurs to a new way of thinking about their marketplace and it’s growth and is about to launch the ‘Two Sides Squared’ Podcast, a podcast designed to dive deep into strategies of exponential marketplace growth.

Emil Andersson

Marketing Manager at Besedo

Emil joined Besedo in 2017 and has since brought his can-do spirit, hard work ethics and marketing expertise to the team.

Emil’s education and expertise lay within the marketing field, but his true passion is to contribute to great user experiences, whether it’s through online or offline interactions. Making him a great fit in the Besedo family.

Prior to his current role, Emil was working in the architecture and design industry with B2B marketing and Business Development in APAC.

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How to reach our speakers.

Want to learn more about data driven marketplace growth?

We’ve collected relevant info on data and growth specifically for online marketplaces:

Get in touch with a content moderation expert.

Written by

Bec Faye

Marketplace Optimisation & Growth Specialist (UX / CX / Product) MarketplacePlaybook.com

Bec Faye is a Marketplace Optimisation & Growth Specialist (UX / CX / Product), with 11+ years experience in UX/CX/Product Design & Optimisation, including the last 4 years focused purely on marketplaces.

As a marketplace consultant, Bec works closely with founders, product and growth teams to increase conversion, engagement and retention rates through her specifically formulated Marketplace Optimisation Program and Marketplace Framework.

Bec loves running workshops with marketplace teams, especially when they are hit by a ‘Eureka!’ moment that changes everything!

She regularly runs ‘The 8 Pillars of Marketplace Success’ Online Masterclass to introduce marketplace entrepreneurs to a new way of thinking about their marketplace and it’s growth and is about to launch the ‘Two Sides Squared’ Podcast, a podcast designed to dive deep into strategies of exponential marketplace growth.

Emil Andersson

Marketing Manager at Besedo

Emil joined Besedo in 2017 and has since brought his can-do spirit, hard work ethics and marketing expertise to the team.

Emil’s education and expertise lay within the marketing field, but his true passion is to contribute to great user experiences, whether it’s through online or offline interactions. Making him a great fit in the Besedo family.

Prior to his current role, Emil was working in the architecture and design industry with B2B marketing and Business Development in APAC.

Watch Besedo, Mathias Ockenfels, partner at speedinvest x,  and Daniel Hoffer, managing partner at Crux Capital, in a webinar where we explore the crucial elements investors look at before they fund online marketplaces.

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Every year only 6% of new companies manage to secure the investment needed to accelerate growth.  What sets the successful group apart?  

That is probably a question you have asked yourself, if you are in the process of making your marketplace investor-ready or working towards getting funding in the future.  

In this webinar we sit down with Mathias and Daniel, two veteran, online marketplace investors to talk about which areas you should focus on optimizing to increase your chance of getting funded.  

What you will learn in the webinar:

Written by

Bec Faye

Marketplace Optimisation & Growth Specialist (UX / CX / Product) MarketplacePlaybook.com

Bec Faye is a Marketplace Optimisation & Growth Specialist (UX / CX / Product), with 11+ years experience in UX/CX/Product Design & Optimisation, including the last 4 years focused purely on marketplaces.

As a marketplace consultant, Bec works closely with founders, product and growth teams to increase conversion, engagement and retention rates through her specifically formulated Marketplace Optimisation Program and Marketplace Framework.

Bec loves running workshops with marketplace teams, especially when they are hit by a ‘Eureka!’ moment that changes everything!

She regularly runs ‘The 8 Pillars of Marketplace Success’ Online Masterclass to introduce marketplace entrepreneurs to a new way of thinking about their marketplace and it’s growth and is about to launch the ‘Two Sides Squared’ Podcast, a podcast designed to dive deep into strategies of exponential marketplace growth.

Emil Andersson

Marketing Manager at Besedo

Emil joined Besedo in 2017 and has since brought his can-do spirit, hard work ethics and marketing expertise to the team.

Emil’s education and expertise lay within the marketing field, but his true passion is to contribute to great user experiences, whether it’s through online or offline interactions. Making him a great fit in the Besedo family.

Prior to his current role, Emil was working in the architecture and design industry with B2B marketing and Business Development in APAC.

Download Webinar

Fill out your email below to get your free copy of the webinar.

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Internal search engines can be a great tool for your users to easily find what they are looking for. Indeed, users who search for items on your marketplace are 216% more likely to convert than users who don’t.

Then how come online marketplaces overlook their internal search functionality and treat it as an afterthought rather than a conversion optimization tool?

In this webinar, we’ll share how poor user search experience can damage your site, and reveal the secret behind achieving an optimized search experience to improve your conversion rates.

In this webinar, you’ll learn:

Written by

Bec Faye

Marketplace Optimisation & Growth Specialist (UX / CX / Product) MarketplacePlaybook.com

Bec Faye is a Marketplace Optimisation & Growth Specialist (UX / CX / Product), with 11+ years experience in UX/CX/Product Design & Optimisation, including the last 4 years focused purely on marketplaces.

As a marketplace consultant, Bec works closely with founders, product and growth teams to increase conversion, engagement and retention rates through her specifically formulated Marketplace Optimisation Program and Marketplace Framework.

Bec loves running workshops with marketplace teams, especially when they are hit by a ‘Eureka!’ moment that changes everything!

She regularly runs ‘The 8 Pillars of Marketplace Success’ Online Masterclass to introduce marketplace entrepreneurs to a new way of thinking about their marketplace and it’s growth and is about to launch the ‘Two Sides Squared’ Podcast, a podcast designed to dive deep into strategies of exponential marketplace growth.

Emil Andersson

Marketing Manager at Besedo

Emil joined Besedo in 2017 and has since brought his can-do spirit, hard work ethics and marketing expertise to the team.

Emil’s education and expertise lay within the marketing field, but his true passion is to contribute to great user experiences, whether it’s through online or offline interactions. Making him a great fit in the Besedo family.

Prior to his current role, Emil was working in the architecture and design industry with B2B marketing and Business Development in APAC.

Quora user explains monetization as a strategy to generate income from your website on the Internet.

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This definition might be simplified, yet it is true for online marketplaces. But with many well-known and commonly used marketplace monetization strategies to consider, finding the right strategy for your marketplace can be a challenge.

In this webinar, we’ve invited a panel of three industry experts, all with extensive experience in online marketplaces and monetization strategies. Together they will help us understand marketplace monetization, what currently works, what doesn’t work, and how to successfully integrate a new strategy.

In this webinar, you’ll learn:

Written by

Bec Faye

Marketplace Optimisation & Growth Specialist (UX / CX / Product) MarketplacePlaybook.com

Bec Faye is a Marketplace Optimisation & Growth Specialist (UX / CX / Product), with 11+ years experience in UX/CX/Product Design & Optimisation, including the last 4 years focused purely on marketplaces.

As a marketplace consultant, Bec works closely with founders, product and growth teams to increase conversion, engagement and retention rates through her specifically formulated Marketplace Optimisation Program and Marketplace Framework.

Bec loves running workshops with marketplace teams, especially when they are hit by a ‘Eureka!’ moment that changes everything!

She regularly runs ‘The 8 Pillars of Marketplace Success’ Online Masterclass to introduce marketplace entrepreneurs to a new way of thinking about their marketplace and it’s growth and is about to launch the ‘Two Sides Squared’ Podcast, a podcast designed to dive deep into strategies of exponential marketplace growth.

Emil Andersson

Marketing Manager at Besedo

Emil joined Besedo in 2017 and has since brought his can-do spirit, hard work ethics and marketing expertise to the team.

Emil’s education and expertise lay within the marketing field, but his true passion is to contribute to great user experiences, whether it’s through online or offline interactions. Making him a great fit in the Besedo family.

Prior to his current role, Emil was working in the architecture and design industry with B2B marketing and Business Development in APAC.

Join a webinar packed with actionable insights on how to increase the reach and visibility of your marketplace by understanding your audience motivations and using the right messaging.

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Elle Tucker will share her extensive experience helping sharing and gig economy sites market their platform efficiently to a two-sided audience.

In this webinar, you’ll learn:

Written by

Bec Faye

Marketplace Optimisation & Growth Specialist (UX / CX / Product) MarketplacePlaybook.com

Bec Faye is a Marketplace Optimisation & Growth Specialist (UX / CX / Product), with 11+ years experience in UX/CX/Product Design & Optimisation, including the last 4 years focused purely on marketplaces.

As a marketplace consultant, Bec works closely with founders, product and growth teams to increase conversion, engagement and retention rates through her specifically formulated Marketplace Optimisation Program and Marketplace Framework.

Bec loves running workshops with marketplace teams, especially when they are hit by a ‘Eureka!’ moment that changes everything!

She regularly runs ‘The 8 Pillars of Marketplace Success’ Online Masterclass to introduce marketplace entrepreneurs to a new way of thinking about their marketplace and it’s growth and is about to launch the ‘Two Sides Squared’ Podcast, a podcast designed to dive deep into strategies of exponential marketplace growth.

Emil Andersson

Marketing Manager at Besedo

Emil joined Besedo in 2017 and has since brought his can-do spirit, hard work ethics and marketing expertise to the team.

Emil’s education and expertise lay within the marketing field, but his true passion is to contribute to great user experiences, whether it’s through online or offline interactions. Making him a great fit in the Besedo family.

Prior to his current role, Emil was working in the architecture and design industry with B2B marketing and Business Development in APAC.

Tiwa York, CEO of Thailand’s largest c2c marketplace, Kaidee, joined us for a webinar to share the moderation challenges they faced back in 2016, and the incredible journey they’ve taken to meet their users’ expectations on quick publishing times, by moving from an all manual moderation approach to 85% automation. 

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Kaidee is Thailand’s largest c2c marketplace, with 30 million users last year.

Three years ago, in 2016, the company faced tough challenges of slow time-to-site for newly submitted listings, resulting in decreased user experience on their platform and the risk of losing users.

In this webinar, we will explore the options Kaidee considered to help improve their time-to-site and UX. Kaidee’s CEO, Tiwa York, will share their remarkable journey moving from manual moderation to 85% automation and their main takeaways from the transition.

In this webinar, you’ll learn:

Written by

Bec Faye

Marketplace Optimisation & Growth Specialist (UX / CX / Product) MarketplacePlaybook.com

Bec Faye is a Marketplace Optimisation & Growth Specialist (UX / CX / Product), with 11+ years experience in UX/CX/Product Design & Optimisation, including the last 4 years focused purely on marketplaces.

As a marketplace consultant, Bec works closely with founders, product and growth teams to increase conversion, engagement and retention rates through her specifically formulated Marketplace Optimisation Program and Marketplace Framework.

Bec loves running workshops with marketplace teams, especially when they are hit by a ‘Eureka!’ moment that changes everything!

She regularly runs ‘The 8 Pillars of Marketplace Success’ Online Masterclass to introduce marketplace entrepreneurs to a new way of thinking about their marketplace and it’s growth and is about to launch the ‘Two Sides Squared’ Podcast, a podcast designed to dive deep into strategies of exponential marketplace growth.

Emil Andersson

Marketing Manager at Besedo

Emil joined Besedo in 2017 and has since brought his can-do spirit, hard work ethics and marketing expertise to the team.

Emil’s education and expertise lay within the marketing field, but his true passion is to contribute to great user experiences, whether it’s through online or offline interactions. Making him a great fit in the Besedo family.

Prior to his current role, Emil was working in the architecture and design industry with B2B marketing and Business Development in APAC.