Normally when people think about health, it’s often physical or mental health for humans that come to mind. But have you ever stopped for a moment to think about your online marketplace from a health perspective?
If not, maybe you should?
Online marketplaces are like living organisms that require their own health checkups. But instead of visiting the doctor, the platform operator should constantly measure results and adjust strategies to ensure the desired goals, at each stage, are met. By tracking multiple parameters, you can confidently stay on top of your site’s overall health.
But defining your goals in each stage, knowing how to achieve them and select correct parameters to successfully track the performance, are not the easiest of tasks.
Together with Jeff Nolan, we sat down to explore how online marketplaces can define appropriate goals in three different lifecycle stages; growth, defend and expand, and help you discover what kind of parameters (or KPI’s if you want) you should consider tracking to ensure your marketplace is moving in the right direction.
Watch the webinar and learn how to ensure a healthy marketplace.
The latest around content moderation, straight in your inbox
Subscribe to get our newsletter to stay updated.
How Bad UX Can Ruin Your Online Brand
With user-generated content platforms you’re essentially handing over a massive chunk of your user experience to your community.
The World’s Top Online Marketplaces 2022
Find out which online marketplaces are the biggest in various countries, categories, and more in our list of the biggest marketplaces online.
How can dating apps be flirty but not dirty?
Evolution of language, part three
Making sure dating apps are about ’amore’ not fraud
Evolution of language, part two
Evolution of language, part one
All change: a quick look at content moderation’s big trends
How to not be the brand that ruins Christmas
Can users be given creative freedom without exposing them to risk?
This is Besedo
Global, full-service leader in content moderation
We provide automated and manual moderation for online marketplaces, online dating, sharing economy, gaming, communities and social media.