Build vs. Buy: Should You Outsource Content Moderation?

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    If you’re running a platform with user-generated content, you already know that content moderation isn’t just “nice to have.” It’s essential.

    Keeping things safe, appropriate, and compliant isn’t just about avoiding risks—it’s about showing your users that they can trust your platform.

    A large standing smartphone with a marketplace app on the screen, surrounded by tiny office people and construction workers with ladders, cranes, and people looking at blueprints. The office workers are throwing money at the smartphone

    But let’s be honest: Building a solid moderation setup is no small task, and doing it in-house can quickly turn into a huge time (and money) investment.

    So the big question is: Should you tackle it on your own or bring in a specialist to handle it?

    Our new ebook, Build vs. Buy: The Case for Outsourcing Content Moderation, explores this question in an easy-to-follow manner and offers real-world insights.

    We explore examples from companies like Change.org, who were able to increase their moderated content by 600% and speed up review time by 17%—all by deciding to outsource. So, if you’re wondering whether outsourcing could make a difference for your team, this guide is for you.

    Here’s a taste of what’s inside

    • In-house vs. Outsourcing Costs and Complexities
      It’s easy to assume that building an in-house solution is more cost-effective, but that’s not always true. From hiring specialized staff to developing the right tech infrastructure, in-house moderation can quickly add up. This ebook breaks down the financials and gives you a clear view of the costs involved in both options.
    • The Big Benefits of Outsourcing
      Outsourcing isn’t just about taking a task off your plate. For many companies, it’s the key to scaling quickly, responding to spikes in demand, and maintaining a high safety standard without stretching internal resources too thin. With outsourcing, you’re not reinventing the wheel—you’re leveraging expertise to meet your goals faster.
    • What to Consider for Your Own Business
      Every platform is different, so we walk you through questions and factors to help you decide what makes the most sense for your setup. Are you scaling rapidly? Do you have the resources to maintain moderation tech in the long term? What’s the impact on your team’s workload? We cover all this so you can make the right choice.
    • Case Studies and Real-World Insights
      It’s always helpful to see what’s worked for others. The ebook includes stories from industry leaders who have already made the “build vs. buy” decision, looking at what went right (and sometimes, what didn’t). Think of it as a friendly peek into your peers’ experiences.

    The ebook gives you everything you need to make a smart, confident decision about your content moderation strategy. Whether you’re just starting to explore outsourcing or revisiting your current approach, this guide can help you weigh the options and decide what’s best for your platform.

    Ready to see if outsourcing is the right fit?

    Download the eBook right here

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