Growth hacking is a term that’s thrown around a lot. Everyone wants to get onboard, but what does growth hacking actually mean when it comes to online marketplaces? How do you get started with growth hacking and how do you apply the technique if you’re not a start up.

Manfredi Sassoli will share insights and tips gained from years of experience working with growth for marketplaces and sharing economy platforms specifically.

In this webinar,  we’ll cover:

  • Growth or growth hacking: what is it?
  • Growth at different stages for marketplaces: launch, scaling and enterprise
  • The role of analytics
  • Building a growth model
  • Building a growth team: how to
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Manfredi Sassoli de Bianchi
VP of Growth, Platform Strategist, Consultant.

Manfredi has worked as a  growth consultant for companies ranging from enterprises like HSBC, Ebay and Velux, to scale-ups like Faceit, Quiqup and Tide.

He helps them set up a strong performance marketing capability, designing platform strategies, create content marketing plans and delivering full go-to market strategy.

Sigrid Zeuthen
Global Marketing Manager at Besedo

Sigrid has been working with online marketplaces since 2012 and follow the industry passionately.

She is currently the Global Marketing Manager at Besedo.

Her favorite part of that job is that she gets to connect with incredibly smart people, who are as passionate about the sharing economy and digital communities as herself.

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